Google’s John Mueller says that those who self-identify as SEO gurus are clueless imposters.
The post Google’s Mueller On SEO Gurus Who Are “Clueless Imposters” appeared first on Search Engine Journal.
Find out why Googlebot is no longer the only dominant crawler as OpenAI’s ChatGPT-User takes the lead in web requests.
The post ChatGPT Now Crawls 3.6x More Than Googlebot: What 24M Requests Reveal appeared first on Search Engine Journal.
An Ipsos survey of U.S. adults found 63% say ads in AI search results would reduce trust. Early advertiser data offers limited, mixed signals.
The post Trust In AI Search Could Drop With Ads, Survey Shows appeared first on Search Engine Journal.
Google says it’s aware of weak ‘best of’ lists and said it ‘works to combat that kind of abuse’ in Search and Gemini.
New Semrush data shows human-written pages dominate top Google rankings, while AI content appears in lower Page 1 positions.
Case study finds that even top brands disappear without a Bing presence. Here’s how ranking in Bing boosts visibility in ChatGPT.
Technical SEO is getting easier by default — but decisions around bots, LLMs.txt, and structured data are becoming more complex.
See how passage-level retrieval works and why answer-first, well-structured content is more likely to be surfaced and reused.
ChatGPT Search is citing fewer websites per response after GPT-5.3 Instant became the default experience.
The post ChatGPT Search Is Citing Fewer Sites, Data Shows appeared first on Search Engine Journal.
Backlinks still matter, but authority now extends to mentions and citations. Learn how to create content that earns both in AI search.