Google adds new AI Max testing and planning tools
Google is expanding AI Max with new experiments and planning tools to help advertisers test budgets, ROI targets and controls.
Articles & Source
SEO priorities for 2027: Your guide to search success
Being found is only part of the challenge. See what it takes to make your brand understood, trusted, and cited across search in 2027.
Prompt Injections Just Proved Something SEO Has Known For 25 Years via @sejournal, @theshelleywalsh
Hidden white-on-white text was an SEO trick 25 years ago. Now, it tells AI models what to conclude about you.
The post Prompt Injections Just Proved Something SEO Has Known For 25 Years appeared first on Search Engine Journal.
Exponential
Tic tac toe with a 3 x 3 board is trivial and not much fun. Tic tac toe tic tac (5 in a row) with a 15 x 15 board is endlessly fascinating. Simple doesn’t mean dumb. When we add layers and community and options, it can generate all sorts of possibilities. Connection is always
Why Reddit’s ChatGPT Citation Drop Isn’t Fully Explained via @sejournal, @MattGSouthern
New Promptwatch data shows a sharp drop in Reddit’s ChatGPT Search citations this month.
The post Why Reddit’s ChatGPT Citation Drop Isn’t Fully Explained appeared first on Search Engine Journal.
Google Ads API v25.1 expands measurement and insights
Google Ads API v25.1 adds new tools for lift measurement, benchmarking, brand sentiment, and loyalty reporting.
Microsoft Advertising rolls out AI Max globally for Search campaigns
Microsoft is rolling out AI Max globally, bringing AI targeting, creative and landing page optimization to Search campaigns.
Microsoft Advertising Rolls Out AI Max Globally via @sejournal, @brookeosmundson
Microsoft Advertising is rolling out AI Max globally, bringing expanded Search matching, text customization, URL expansion and new advertiser controls to Search campaigns.
The post Microsoft Advertising Rolls Out AI Max Globally appeared first on Search Engine Journal.
Google Expands Generative UI Beyond AI Mode Into AI Overviews via @sejournal, @MattGSouthern
Google’s generative UI, which builds custom visual layouts and interactive tools, has started reaching AI Overviews after launching in AI Mode last year.
The post Google Expands Generative UI Beyond AI Mode Into AI Overviews appeared first on Search Engine Journal.
Decision Coverage: Why AI Recommends Some Brands And Not Others via @sejournal, @billhunt
AI doesn’t recommend products, it recommends decisions. A SaaS case study shows why missing evidence, not weak authority, causes exclusion from AI recommendations.
The post Decision Coverage: Why AI Recommends Some Brands And Not Others appeared first on Search Engine Journal.