Google adds AI shopping visibility insights to Merchant Center
Google is adding new AI shopping insights to Merchant Center, giving retailers visibility into how products perform across their AI platforms.
Articles & Source
Vanessa Fox on the birth of Google Search Console
From the super early days of Google through using AI today for SEO – we covered a lot in this interview.
Google expands customer acquisition targeting with “new prospects” mode
Google’s new AI targeting mode is designed to help brands reach entirely new brand-unaware audiences earlier in the discovery journey.
How To See If Competitors Are Advertising In Your Customers’ ChatGPT Answers via @sejournal, @trendos_com
Learn the manual process to track who is advertising in ChatGPT answers. Understand your competitors’ strategies in real-time.
The post How To See If Competitors Are Advertising In Your Customers’ ChatGPT Answers appeared first on Search Engine Journal.
How persuasive content taps into human psychology
TikTok Shop creators understand the psychology that drives action. Here’s how to apply the same persuasion principles to written content.
From Content Monitoring to Monetized Newsletters with Scoop.it
From content monitoring to newsletter production, discover how Scoop.it helps streamline their workflow and create value through curated intelligence.
The post From Content Monitoring to Monetized Newsletters with Scoop.it appeared first on Scoop.it Blog.
5 places to find FAQ content that improves AI visibility
Use GSC, Reddit, People Also Ask data, customer insights, and AI prompt trends to uncover the questions that drive search visibility.
You’re Using AI At The Execution Layer. The Value Is In The Judgment Layer via @sejournal, @DuaneForrester
The six-mode taxonomy maps almost exactly onto the split between execution-layer and judgment-layer work. Most practitioners are living in the execution layer.
The post You’re Using AI At The Execution Layer. The Value Is In The Judgment Layer appeared first on Search Engine Journal.
Brand depth determines what AI systems recommend
Citations only show the outcome. The real advantage comes from building a brand AI systems consistently retrieve, recognize, and recommend.
Introducing ‘YBYS’: Your brand = Your SEO
The easiest way to survive AI search may be the least exciting SEO advice ever: build a real brand.