ChatGPT ecommerce traffic converts 31% higher than non-branded organic search
AI referrals drove stronger purchase intent, faster growth, lower average order value, and just 1.5% of organic revenue, new analysis finds.
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We’re Bringing The SEJ Newsroom To You, Live [Free Event] via @sejournal, @hethr_campbell
We’re bringing the SEJ newsroom to a screen near you. On March 11 from 12–3pm ET, we’ve gathered our own search experts, alongside some very special guests, to help you master AI search visibility this year. This is SEJ Live, a new series we’ve been building behind the scenes, and I couldn’t be more excited to see it come…
When Google Is No Longer A Verb: Search Becoming Infrastructure via @sejournal, @DuaneForrester
Search isn’t disappearing, but the habit is changing. This article breaks down why agents are replacing browsing with delegation.
The post When Google Is No Longer A Verb: Search Becoming Infrastructure appeared first on Search Engine Journal.
Google expands AI Max text guidelines globally
Google’s AI Max now lets you guide AI-generated ad copy worldwide with custom text rules to keep messaging on-brand.
How Researchers Reverse-Engineered LLMs For A Ranking Experiment via @sejournal, @martinibuster
Researchers compared two ways to improve rankings in LLMs: Shadow Model and Query-based solutions.
The post How Researchers Reverse-Engineered LLMs For A Ranking Experiment appeared first on Search Engine Journal.
From Visibility Engineering To Preference Engineering: The Rise Of The Infinite Tail via @sejournal, @TaylorDanRW
See why the infinite tail demands narrower focus, stronger entity signals, and deeper topical coverage.
The post From Visibility Engineering To Preference Engineering: The Rise Of The Infinite Tail appeared first on Search Engine Journal.
Google’s spam update vs. AI affiliate sites: An SEO experiment
An experiment with AI affiliate sites shows how Google’s spam systems treat low-trust, programmatic SEO — and why it can’t stand alone.
Marketing & Growth Priorities for 2026: Strategy Signals From 1,000 Businesses via @sejournal, @hethr_campbell
Join Jeff Hirz as he unveils key insights on growth and efficiency based on data from 1,000 businesses planning for 2026.
The post Marketing & Growth Priorities for 2026: Strategy Signals From 1,000 Businesses appeared first on Search Engine Journal.
What industry data reveals about the impact of Google’s AI Overviews on paid search by Adthena
Google’s AI Overviews aren’t just a visibility problem, they’re a revenue one. Here’s what Adthena data reveals about CTR and CPC impact.
What Is Keyword Search Volume? + 5 Free Tools to Check It
Keyword search volume is the number of monthly searches for a keyword. Discover 5 tools for checking it.