Google expands Data Manager API with GMP event ingestion
Google is helping advertisers unify measurement workflows and boost audience match rates across Google’s advertising ecosystem.
Articles & Source
Commerce media expands beyond retail sites with Demand Gen integration
The update now lets brands use retailer data to reach high-intent shoppers across YouTube, Discover and Gmail.
Link intent: How to combine great content with strategic outreach
Link intent combines authoritative content with strategic outreach to build links, referral traffic, and AI search visibility.
EntityMap: The Open Standard That Gives AI Systems A Structured View Of Your Business via @sejournal, @Dixon_Jones
What if a single file could tell AI systems exactly what your organization knows and where the evidence lives? That’s the EntityMap proposal.
The post EntityMap: The Open Standard That Gives AI Systems A Structured View Of Your Business appeared first on Search Engine Journal.
How a ‘client brain’ gives AI the context SEO work needs
Structured client memory helps AI-generated work stay grounded in brand guidance, campaign history, and technical limitations.
How to use schema markup to optimize for the agentic web
AI agents rely on structured data to understand and act on your content. Learn how schema markup supports the emerging agentic web.
Google CEO Sundar Pichai Downplays Google Zero Concerns via @sejournal, @martinibuster
Google CEO Sundar Pichai downplays Google Zero concerns, saying low-quality clicks are being filtered out.
The post Google CEO Sundar Pichai Downplays Google Zero Concerns appeared first on Search Engine Journal.
Treating Reviews As Business Infrastructure, Not Marketing, Drives Real Business Results via @sejournal, @MattGSouthern
A study found star ratings alone didn’t predict small business performance. Active ORM did. Here’s what that means as AI narrows local visibility.
The post Treating Reviews As Business Infrastructure, Not Marketing, Drives Real Business Results appeared first on Search Engine Journal.
Rethinking famous college admissions
Even if you’re not applying, this thought experiment gives a glimpse into how the world is about to be rewired. The top 10 most selective colleges in the US admit about 5% of those who apply. They’re not selling education as much as a label, a rare chance for someone to slot themselves into a