Google Launches Open Knowledge Format, an AI Standard
Google‘s Open Knowledge Format standardizes knowledge for AI agents. Here‘s what that means for marketers.
Articles & Source
Limited swag (the Knot multipack)
Promotion, activation, and conversation come together when the early adopters have a tool to share a new idea. My new book is out a few months, and it’s a chance to create a share package with swag. There are only 1,000 sets. Each includes 10 first-printing copies of The Knot (with the collectible mini-poster) +
Google Loses Two Top AI Researchers To OpenAI & Anthropic via @sejournal, @MattGSouthern
Two senior Google AI researchers, Gemini co-lead Noam Shazeer and AlphaFold’s John Jumper, are leaving for OpenAI and Anthropic within the same week.
The post Google Loses Two Top AI Researchers To OpenAI & Anthropic appeared first on Search Engine Journal.
Google And Shopify Back Cloudflare’s AI Bot Gatekeeping Initiative via @sejournal, @martinibuster
Google, Shopify, and browser makers are backing new PACT protocol « on Cloudflare’s network » for gatekeeping AI agents.
The post Google And Shopify Back Cloudflare’s AI Bot Gatekeeping Initiative appeared first on Search Engine Journal.
AI Chatbot Use Hits 49%, But Skepticism Stays High via @sejournal, @MattGSouthern
About half of U.S. adults use AI chatbots, and 60% read AI Overviews, but more predict AI will hurt society than help it.
The post AI Chatbot Use Hits 49%, But Skepticism Stays High appeared first on Search Engine Journal.
Google Says SEO Tools Lack Access To Its Internal Metrics via @sejournal, @MattGSouthern
Google’s new messaging to CMOs reiterates that GEO is still SEO and states that third-party tools have no access to its internal metrics.
The post Google Says SEO Tools Lack Access To Its Internal Metrics appeared first on Search Engine Journal.
Blogs, traffic, and Google
I asked Google Gemini about the last decade of Google’s relentless push to make blogs less popular. It wrote: Your timeline is spot on. The systematic destruction of the independent web’s infrastructure didn’t start with modern AI; it began directly with the death of Google Reader in 2013, which fractured the RSS ecosystem that allowed
Google Ads updates target-based bidding for budget-limited campaigns
Google’s upcoming bidding changes could alter campaign performance unless advertisers review and adjust goals.
3 questions that reveal your real search performance
Rankings and conversions show outcomes. The bigger challenge is understanding how buyers discover, evaluate, and choose brands.
Reddit unveils new AI-powered ad tools built on community conversations
Reddit’s new features aim to help advertisers build more relevant campaigns using insights drawn directly from user discussions.