How to Find Unlinked Mentions and Turn Them Into Backlinks
Learn how to find and convert unlinked mentions into links to strengthen your site’s backlink profile.
Articles & Source
7 Common Mistakes New Independent SEO Consultants Make (And How To Avoid Them) via @sejournal, @olgazarr
Starting out as an independent SEO consultant? Don’t make these common mistakes. Learn from the experience of an experienced independent consultant in this article.
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Why Data-Driven Personalization Is Still So Hard (and How To Make It Easier)
You know the value data provides in personalizing the customer experience. But you face so many data roadblocks. Here’s how to leap the hurdles standing in the way.
Brand Persona: What It Is and How to Create One
A brand persona is the personification of a brand’s identity designed to resonate with a specific target audience.
A labor of love
That’s magical. To have the resources to expend labor on something that fills us with joy. If you’re lucky enough to encounter this, perhaps it makes sense not to confuse the issue by also trying to turn it into labor for maximum profit. When we focus on one, we often decrease the other.
Google’s Guidance About The Recent Ranking Update via @sejournal, @martinibuster
Google’s Danny Sullivan published a statement about the recent ranking update, stressing not to make radical changes to improve rankings
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The bitterness loop
Spoiled leads to bitter. A sense of entitlement is a trap, because bitterness demands more evidence and seeks to maintain dominance over the other emotions. When we’re busy looking for more reasons to be bitter, we’re not taking the time to do generative work, to connect and to find opportunities to make things better. These
Google Analytics Update: Plot Up To Five Metrics At Once via @sejournal, @MattGSouthern
Google rolls out Analytics updates: new visualization tools, anomaly detection, and enhanced revenue tracking.
The post Google Analytics Update: Plot Up To Five Metrics At Once appeared first on Search Engine Journal.
Mediavine Bans Publisher For Overuse Of AI-Generated Content via @sejournal, @MattGSouthern
Ad firm Mediavine reportedly terminates a publisher’s account for overusing AI-generated content, citing quality concerns.
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