How to use AI tools for competitor analysis in 2026
ChatGPT alone won‘t cut it. See how to use AI tools for competitor analysis the right way, with Semrush MCP and a step-by-step workflow.
Articles & Source
18 SEO KPIs to measure organic & AI search performance
Relevant SEO KPIs to track include AI visibility, keyword rankings, organic traffic, and brand mentions.
Enterprise SEO: What it is & how to build a winning strategy
Enterprise SEO involves optimizing a website’s visibility at scale, using templated and automated approaches.
Ten steps on the road to efficient
Frederick Taylor taught Henry Ford how to do mass production. Deming brought quality, systems understanding and respect for the worker. And operations research brought insight. If you have a repeated production process, the method for improving it is almost always the same, regardless of what you and your team produce: 1. Measure before you change.
How to rank in ChatGPT search: 8 steps to improve visibility
Rank in ChatGPT search by making your content easy for AI systems to extract and by building off-site consensus.
Claude Searches Web Differently From Claude Code, Data Shows via @sejournal, @MattGSouthern
New data finds Claude and Claude Code search at different rates, mention different brands, and send their agents to different types of pages.
The post Claude Searches Web Differently From Claude Code, Data Shows appeared first on Search Engine Journal.
Why is SEO important? 11 reasons it still matters.
SEO improves your online visibility + complements answer engine optimization. Here’s why it matters in 2026.
Facebook Groups Are Google’s No. 2 Forum Source via @sejournal, @MattGSouthern
Ahrefs data shows public Facebook Group posts appear in 38% of Google’s Discussions and forums results, passing Quora and trailing only Reddit.
The post Facebook Groups Are Google’s No. 2 Forum Source appeared first on Search Engine Journal.
Anthropic Warns Hackers Are Stealing Claude Sessions To Hijack Accounts via @sejournal, @martinibuster
Anthropic warns that infostealer malware is stealing Claude login sessions to drain account usage.
The post Anthropic Warns Hackers Are Stealing Claude Sessions To Hijack Accounts appeared first on Search Engine Journal.