Google brings Maximize Conversion Value bidding to Standard Shopping

Standard Shopping campaigns can now use Maximize Conversion Value bidding without a Target ROAS, giving advertisers flexibility.

Standard Shopping campaigns can now use Maximize Conversion Value bidding without a Target ROAS, giving advertisers flexibility.

Your conversion data doesn’t just power reporting. It shapes who Google targets, how much it bids, and where your budget goes.

Turn one-off prompts into reusable skills that uncover topical gaps, outdated content, AI visibility issues, and brand voice inconsistencies.
Most AI visibility advice skips the rendering step. A study of 274 fintech homepages shows why that’s the most expensive mistake to make.
The post A Third Of Fintech Is Invisible To AI Agents appeared first on Search Engine Journal.

Paid placements and questionable outreach tactics are blurring the line between legitimate GEO and manipulative SEO.
Five search developments this week: a spam update, AI impression counts, CTR data, Similarweb’s branded search findings, and Google’s tool access stance.
The post Google Spam Update Rolls Out, AI Manipulation In Scope – SEO Pulse appeared first on Search Engine Journal.

A year of B2B campaign data reveals where LinkedIn commands a premium, where costs align with Google Search, and how to budget accordingly.
Google’s John Mueller answered whether Google Gemini’s new AI agents change the rules for SEO.
The post Google Answers Question About SEO For AI Agents appeared first on Search Engine Journal.
Google warns that websites can expose AI agents to hidden traps for agentic AI navigating the open web.
The post Google Gemini Can Now Control Your Computer. Hackers Are Already Targeting AI Agents appeared first on Search Engine Journal.