Learn to negate poor performers, track disapproved products and exclude spammy placements with Google Ads scripts.

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Learn how Google Ads’ AI video enhancements can streamline your PPC campaigns, optimize creatives, and save time with automated video resizing and editing tools.

The post Google Ads Tutorial: How to Leverage AI Video Enhancements appeared first on Search Engine Journal.

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Unlock the power of Snapchat marketing with our comprehensive guide. Reach and engage with a younger demographic on this misunderstood platform.

The post Snapchat Marketing: An In-Depth Guide For Businesses appeared first on Search Engine Journal.

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Discover how Shell streamlined marketing plans for 30+ markets and cut down manual work with automation.

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Learn how to do B2B keyword research to find relevant terms that can drive qualified traffic to your site.

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An SEO audit helps you find and fix errors on your site. Learn how to do it with our easy checklist.

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Headlines seemingly abound about generative AI’s impact on the careers of marketers and media creators. But what’s a marketer to do? Go behind the headlines to find the real story and consider this advice as you plan for 2025.

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Mobile marketing is any type of promotion that reaches and engages customers on their mobile devices.

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Authenticity is for amateurs. We want the surgeon, the broadcaster or the musician to show up fully, as the best version of themselves. We know you might be tired from an overnight shift, and authentically feel like phoning it in, but hey, this is the only aorta I’ve got, and I’d prefer it if you

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Amazon Ads AI-powered video allows advertisers to create engaging video and animated content quickly and cost-effectively.

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