Why your Google Ads results keep repeating the same outcomes
Google Ads is trained by what you reinforce over time. That’s why results repeat — it learns what gets funded and sustained.
Articles & Source
Google’s Patent On Autonomous Search Results via @sejournal, @martinibuster
A recently updated patent describes how an automated assistant can circle back to a user when an answer is available at a later date.
The post Google’s Patent On Autonomous Search Results appeared first on Search Engine Journal.
The definitive study of seed oil and health
That’s the appeal of it, of course. There isn’t a definitive study. There can’t be. Even if we created a forty-year-long, double-blind twin study, there’d be room for someone to ask “what about?…” It doesn’t matter that the peer-reviewed and consistent results we have are clear to those who read them with an open mind.
How To Become The AI Search Authority In Your Company [Webinar] via @sejournal, @lorenbaker
Explore the impact of AI search on SEO roles and how brands can manage their online presence in AI outputs effectively.
The post How To Become The AI Search Authority In Your Company appeared first on Search Engine Journal.
March 2026 Google core update more volatile than December — here’s what changed
Nearly 80% of top results shifted as Google’s latest update hit aggregators and boosted brands, official sites, and data-rich sources.
SMX Now: The automation drift and how to correct course
Join us May 6 for the second SMX Now, featuring Ameet Khabra on how to spot and stop PPC drift before it hurts performance.
Google adds campaign-level filtering to bulk ad review appeals
Google is giving advertisers more control over policy appeals, helping them speed up reviews and avoid resubmitting outdated ads.
Your homepage matters again for SEO — here’s why
As AI reduces clicks to content pages, more users arrive via branded search. Here’s how to guide them from entry to conversion
Agentic engine optimization: Google AI director outlines new content playbook
A Google Cloud AI director is urging teams to rethink SEO for the age of AI agents, introducing a framework for how machines consume content.
The PACT framework for PPC: How to move beyond ‘it depends’
Not all PPC questions are equal. Learn how to match your response to the question type using process, data, context, and trade-offs.