Only 22% of marketers have fully integrated AI search and SEO. They’re pulling ahead. [Study]
AI search is the new SEO for most marketers. But their workflows haven‘t caught up yet. Survey of 481 marketers.
Articles & Source
The overlooked business value of SEO and affiliate alignment
SEO and affiliate teams affect the same revenue, rankings, and LLM visibility. Alignment can reduce costs and strengthen brand performance.
What Not To Automate With AI: The SEO Deskilling Trap
Which marketing tasks should you automate, and which should you protect? The answer could define your team’s capabilities for the next decade.
The post What Not To Automate With AI: The SEO Deskilling Trap appeared first on Search Engine Journal.
What to do now that AI Overviews turned search into reading sessions
Search intent still shapes content strategy, but AI Overviews now shape how users behave on the SERP itself.
Professionals know how to talk about it
We evolved words on top of our primordial ability to have feelings. Words allow us to be specific, to understand a situation more completely and to teach. Our hunches and feelings still matter, but professionals choose to be able to talk about their work. Learn the words and then make the choice to use them.
What Is The Agentic Web? via @sejournal, @slobodanmanic
Publishers, developers, and businesses face three different economic realities under the agentic web. This article maps all three.
The post What Is The Agentic Web? appeared first on Search Engine Journal.
Google Tests Dedicated AI Search Reports In Search Console via @sejournal, @MattGSouthern
Google is testing Search Console controls and reports for AI Search visibility, including AI-specific impressions data for some UK sites.
The post Google Tests Dedicated AI Search Reports In Search Console appeared first on Search Engine Journal.
Google Search Console AI performance reports and controls to block your content in AI responses
These features are rolling out to subset of website owners in the UK and will expand it to more in the future.
Google spotlights invalid click credits with new Ads help documentation
Google’s Invalid Activity Credit Report gives advertisers a clearer view of refunded spend from invalid clicks and traffic.
Microsoft Web IQ Gives AI Agents Bing Grounding APIs via @sejournal, @MattGSouthern
Microsoft announced Web IQ, a set of grounding APIs that connect AI agents to Bing’s index. Pricing and general availability remain unclear.
The post Microsoft Web IQ Gives AI Agents Bing Grounding APIs appeared first on Search Engine Journal.