Google begins testing healthcare ads in AI Mode

Google has confirmed a test of healthcare ads in AI Mode, offering an early look at how advertising may evolve within AI search.

Google has confirmed a test of healthcare ads in AI Mode, offering an early look at how advertising may evolve within AI search.

Google’s updated Ads terms expand its use of AI-driven automation, raising advertiser concerns about reduced control and ownership.

Microsoft releases a search service just for AI-agents, because agents search differently from humans.
Google’s May core update finished rolling out on after nearly 12 days. SEO professionals described the update as heavier than March.
The post Google’s May Core Update Complete After Volatile Rollout appeared first on Search Engine Journal.
Learn to check if Google has indexed your site and what to do if not, so you can show in search results.
SISTRIX data from German-language ChatGPT responses shows citation patterns changed after GPT-5.5 appeared. The company compares it to a core update.
The post ChatGPT Citations Changed After GPT-5.5, SISTRIX Data Shows appeared first on Search Engine Journal.

Much of the evidence AI systems rely on lives inside customer success, support, and delivery teams. Here’s how SEO can surface it.
Not sure if your site is agent-ready? Google’s new Lighthouse report checks three things most SEOs haven’t tackled yet.
The post How To Use Lighthouse To Test Your Website For Agentic Readiness appeared first on Search Engine Journal.

More budget doesn’t always create more revenue. Identify when scaling paid search will drive incremental value versus higher costs.

The the second Google core update of 2026 was a big one, causing a lot of search ranking volatility over the rollout.