Your rankings aren’t telling you what your customers see
Customers don’t search in the controlled environment your SEO tools measure. That gap changes how you should interpret rankings.
Articles & Source
You can’t demand the click if you won’t give the link
Publishers demanding citations and traffic from AI platforms should give the same credit to the data, research, and reporting they use.
As the crow flies
You’re not a crow, neither is your project. To get from a village in rural France to Los Angeles, the trip to London might be a tiny fraction of the distance from London to LA, but it takes more than half the time. It’s easy to imagine that every step in our journey proceeds at
The AEO Playbook: How to Get Cited & Stay Visible via @sejournal, @hethr_campbell
Unlock the AEO playbook and discover how to stay visible in an AI-driven search landscape and earn valuable citations.
The post The AEO Playbook: How to Get Cited & Stay Visible appeared first on Search Engine Journal.
WordPress Security Release 7.0.3 Fixes High Severity XSS Vulnerability via @sejournal, @martinibuster
WordPress security update fixes 12 vulnerabilities. Security researcher: « nastiest one is a login screen XSS. »
The post WordPress Security Release 7.0.3 Fixes High Severity XSS Vulnerability appeared first on Search Engine Journal.
I Helped Scale Google Ads To Billions – Here’s How I’d Build An AI Search Strategy Today
Impression share ran the auction years. Citation share runs this one. A 90-day sprint for measuring and winning AI search visibility.
The post I Helped Scale Google Ads To Billions – Here’s How I’d Build An AI Search Strategy Today appeared first on Search Engine Journal.
Google to auto-upgrade automatically created assets to AI Max
Google will upgrade eligible Search campaigns to AI Max from Sept. 1, enabling search term matching and text customization.
New Google help doc details Deal Ends annotations for Shopping ads
A new Google help document explains how experimental Deal Ends annotations highlight eligible Shopping ads with urgency badges.
New Google Ads help doc outlines corporate email rules
A new Google Ads help document explains how corporate email requirements will affect sensitive account actions during the pilot.
Google explains what advertisers should expect from Smart Bidding changes
Google says its Aug. 17 Smart Bidding update will make budget-limited campaigns more predictable.