How to decide which AI search prompts to track
Use this framework to build a focused, high-signal prompt set that shows you where your brand stands in AI search results.
Articles & Source
How To Build A Growth Marketing Team On A Startup Budget
What does a growth marketing team actually cost to build right in 2026? The answer depends entirely on who you hire first.
The post How To Build A Growth Marketing Team On A Startup Budget appeared first on Search Engine Journal.
None of it is important (and all of it is)
Steinbeck points out that the stars shine in the sky, regardless of the drama here on Earth. Perspective fools us into believing that our point of view is primary, but it’s not difficult to imagine a more distant (or closer) one that would change everything. The service at table 7 might not matter much to
The CMO And CIO Friction Point: Navigating The AI Agent And AEO Ecosystem
Your CMO and CIO are both talking about AI agents, and solving completely different problems. Here’s the gap costing brands revenue.
The post The CMO And CIO Friction Point: Navigating The AI Agent And AEO Ecosystem appeared first on Search Engine Journal.
What An AI Brand Audit Reveals About Your Locations via @sejournal, @hethr_campbell
Learn how an AI brand audit can improve your online presence and ensure accurate location information for your customers.
The post What An AI Brand Audit Reveals About Your Locations appeared first on Search Engine Journal.
Google Says Hyphenated Domain Names Are Okay For SEO via @sejournal, @martinibuster
Google says hyphenated domains are OK for SEO, challenging one of SEOs longest-running assumptions.
The post Google Says Hyphenated Domain Names Are Okay For SEO appeared first on Search Engine Journal.
AI Mentions May Not Translate To Trust, New Analysis Suggests via @sejournal, @MattGSouthern
Getting your brand into AI-generated answers may not be enough if the narrative isn’t believable. A new analysis modeled believability across seven AI platforms.
The post AI Mentions May Not Translate To Trust, New Analysis Suggests appeared first on Search Engine Journal.
Fix Your KPI Blind Spots: How To Finally Tie AI Search To Performance via @sejournal, @hethr_campbell
Master AI Search measurement techniques and gain visibility into its impact on revenue, beyond traditional click data.
The post Fix Your KPI Blind Spots: How To Finally Tie AI Search To Performance appeared first on Search Engine Journal.
Google adds new Performance Max asset testing tools
Google is giving advertisers more ways to evaluate creative performance and make data-driven optimization decisions.
OpenAI to expand ChatGPT ads to new markets & test multi-advertiser placements
OpenAI is expanding ChatGPT ads to five new markets including the UK, & introducing new campaign management features.