Most AI visibility gains are just technical debt repayment
AI search may be making long-standing problems with site architecture, content, internal linking, and rendering more costly.
Articles & Source
How Do I Know If AI Overviews Are Taking Clicks From My Site And What Can I Do About It? – Ask An SEO via @sejournal, @HelenPollitt1
Stable rankings, stable impressions, falling CTR: the signature of AI Overview click loss. Learn to spot it and decide what’s worth recovering.
The post How Do I Know If AI Overviews Are Taking Clicks From My Site And What Can I Do About It? – Ask An SEO appeared first on Search Engine Journal.
Why SEO uncertainty is creating opportunities for challengers
When market leaders get nervous, years of competitive advantage become vulnerable. Search uncertainty creates an opening to close the gap.
AI Overviews: How Freshpet Stands Out in SEO & GEO [Webinar] via @sejournal, @hethr_campbell
Learn how Freshpet stands out in AI Overviews and why trust signals matter for brand recognition in AI search.
The post AI Overviews: How Freshpet Stands Out in SEO & GEO appeared first on Search Engine Journal.
Beating yourself up
Is it helping? You wouldn’t stay by passively if someone else was beating you up. Perhaps we shouldn’t accept it when we do it.
Google Gemini Passes 1B Monthly Users, 63% Now Use Voice via @sejournal, @MattGSouthern
Google says its Gemini app passed 1 billion monthly users and reports that 63% now use voice, alongside camera, uploads, and app automation data.
The post Google Gemini Passes 1B Monthly Users, 63% Now Use Voice appeared first on Search Engine Journal.
How to Create Health & YMYL Content That Performs in AI Search
Thin health content was always risky. With AI Overviews answering most medical queries, it’s now invisible. Here’s what earns citations instead.
The post How to Create Health & YMYL Content That Performs in AI Search appeared first on Search Engine Journal.
Google Amends SerpApi Suit With Content Licensing Terms via @sejournal, @MattGSouthern
Google amended its DMCA complaint against SerpApi, adding licensing terms after a court dismissed the original claims over search scraping.
The post Google Amends SerpApi Suit With Content Licensing Terms appeared first on Search Engine Journal.
Judge lets SEO sabotage lawsuit over toxic backlinks move forward
The case could test whether businesses can use false advertising law to challenge harmful backlink campaigns.
Google adds real-time reporting endpoint to Campaign Manager 360 API
Developers can now retrieve Campaign Manager 360 reporting data in real time with a single API request.