Your Google Business Profile needs a business continuity plan
Reduce the business impact of suspensions, verification issues, and missing reviews with practical preparation before problems occur.
Articles & Source
How To Audit Publisher Websites In 2026
A practical framework for auditing publisher websites in 2026, covering technical SEO, content quality, E-E-A-T, and entity consistency across passive and active discovery channels.
The post How To Audit Publisher Websites In 2026 appeared first on Search Engine Journal.
The power of connected customer history by Rokt mParticle
Why transaction data alone isn’t enough for performance marketing, and how persistent customer profiles change the equation.
Google Answers If Some Sites Can Ignore GEO And Just Focus On SEO via @sejournal, @martinibuster
Google explains whether some industries can get away with focusing on search and ignore GEO altogether.
The post Google Answers If Some Sites Can Ignore GEO And Just Focus On SEO appeared first on Search Engine Journal.
“Thanks for your quick response”
That’s pretty new. Letters sent by Thomas Jefferson from France often took months to get a response. No points for shaving a day off a 90-day correspondence lag. The 800 toll-free number shifted the dynamic we expected from marketers. If we call you, we expect you to answer. Now, not later. FEDEX did the same
The Drucker drift
Peter Drucker argued that the purpose of a corporation is to serve the customer. It turns out that organizations that focus on this do well. Milton Friedman argued (mistakenly, in my view) that the corporation doesn’t need to care about customers, unless this helps increase the value of the company to shareholders. Corporations are a
Spam Update, Generative UI In AIOs, Reddit Drop – SEO Pulse via @sejournal, @MattGSouthern
Google’s August spam update rolls out as generative UI reaches AI Overviews, websites get a new button, and Reddit’s ChatGPT citation share falls.
The post Spam Update, Generative UI In AIOs, Reddit Drop – SEO Pulse appeared first on Search Engine Journal.
Don’t eat if you’re not hungry
That’s not only good dieting advice. It works in just about every endeavor we sign up for. The system would like us to be insatiable on its behalf, but that’s not an invitation we’re required to accept.
AI Mode Queries Are 3X Longer – Why Your Page Should Lead With The Answer via @sejournal, @gregjarboe
One year of AI Mode data shows people asking questions, not typing fragments, which is why the lead-first paragraph now beats the narrative arc.
The post AI Mode Queries Are 3X Longer – Why Your Page Should Lead With The Answer appeared first on Search Engine Journal.
Google working on fix for broken favicons in Google Search
The issue started earlier this week and today, Friday, Google has confirmed it is a bug on its end.