How AI Is Reshaping Search Intent – What 2 Studies Reveal via @sejournal, @ClaraSoteras

Search intent is fracturing across AI Mode, video platforms, and zero-click results and Google’s own metrics reveal what actually earns clicks now.

The post How AI Is Reshaping Search Intent – What 2 Studies Reveal appeared first on Search Engine Journal.

https://www.searchenginejournal.com/how-ai-is-reshaping-search-intent-what-2-studies-reveal/587491/