Google Maps turns exploration into a conversation with Ask Maps
Ask Maps, a new AI-powered conversational Google Map feature, lets users ask get personalized recommendations directly on the map.
Articles & Source
Google Ads refreshes Asset Optimization layout for Demand Gen
Google Ads’ new Asset Optimization panel lets Demand Gen advertisers automate creative formatting and placement with a few simple toggles.
ChatGPT’s Default & Premium Models Search The Web Differently via @sejournal, @MattGSouthern
An analysis of ChatGPT conversations found the default and premium models cite almost entirely different sources for the same queries.
The post ChatGPT’s Default & Premium Models Search The Web Differently appeared first on Search Engine Journal.
Over the top
Unreasonable commitment is unreasonable. It happens before there’s a guarantee it will work. It’s out of proportion to what others think is standard. Unreasonable commitment is dedication, persistence, care, energy, connection and investment that doesn’t seem to make sense. You can’t do this in everything, and you probably can’t do it all the time. That’s
The marketing measurement flywheel: A 4-step framework for proving impact
Learn how to connect platform ROAS, CRM data, incrementality testing, and marginal ROAS in a continuous marketing measurement cycle.
Google Maps Launches AI Conversational Search With Ask Maps via @sejournal, @MattGSouthern
Google Maps launches Ask Maps, a Gemini-powered conversational feature for local discovery in the U.S. and India, plus a navigation overhaul in the U.S.
The post Google Maps Launches AI Conversational Search With Ask Maps appeared first on Search Engine Journal.
Prompt research: The next layer of SEO and GEO strategy
As AI search becomes conversational, prompt patterns reveal how questions evolve and how content appears in search results and AI answers.
The Shortcut Behind Some AI Optimization Tools via @sejournal, @DuaneForrester
The disappearance of ChatGPT’s query fan-out metadata reveals why AI intelligence tools built on unofficial access are fragile by design.
The post The Shortcut Behind Some AI Optimization Tools appeared first on Search Engine Journal.
Defensive SEO: How to protect your brand narrative in AI search
AI search summarizes your brand before users visit your site. Defensive SEO helps you monitor and shape your brand narrative in AI search.
Search Has Changed. And So Have We.
Discover why Semrush is evolving its brand — and what the new era of brand visibility means for how marketers compete, get found, and win.