Human vs. machine: What happens when groas runs your Google Ads by groas
One version of this story is AI replacing your entire PPC team. The truer one: Humans direct, the machines execute, and then the numbers move.
Articles & Source
Google’s New Merchant Listing Structured Data Improves SEO via @sejournal, @martinibuster
Google’s new Category and Sale Duration structured data properties give merchants a way to rank more precise product data.
The post Google’s New Merchant Listing Structured Data Improves SEO appeared first on Search Engine Journal.
Generous collusion
The professionals you have the most in common with may be your competition. They wrestle with similar problems and have similar goals. And you can offer value by sharing what you’ve learned and what you know–and that value will often be reciprocated. I met Tom Rielly when was running PlanetOut in the 1990s. About forty
How To Optimize PPC Accounts With Less Search Term Visibility – Ask A PPC via @sejournal, @navahf
Losing search term visibility? Three technical signals still reveal how smart bidding is really performing, no query data required.
The post How To Optimize PPC Accounts With Less Search Term Visibility – Ask A PPC appeared first on Search Engine Journal.
YouTube Moves Ahead of Spotify As UK’s Top Podcast Service via @sejournal, @MattGSouthern
YouTube edged past Spotify as the podcast service UK listeners use most, the first time it has led on record, according to new data.
The post YouTube Moves Ahead of Spotify As UK’s Top Podcast Service appeared first on Search Engine Journal.
Google Says Search Hit All-Time Usage High During World Cup via @sejournal, @MattGSouthern
Google’s Nick Fox said Search saw its highest usage on record during Argentina’s comeback win over Egypt at the World Cup.
The post Google Says Search Hit All-Time Usage High During World Cup appeared first on Search Engine Journal.
Google Ads Expands Search Campaigns for Travel Beta to Things to Do and Events via @sejournal, @brookeosmundson
Google Ads expands its Travel campaign beta to Things to Do and Events, giving eligible advertisers a new campaign type for attractions and ticket sales.
The post Google Ads Expands Search Campaigns for Travel Beta to Things to Do and Events appeared first on Search Engine Journal.
AI Search Is Exposing SEO’s Risk Of Losing GEO Outcomes via @sejournal, @martinibuster
Search marketer Tom Critchlow says AI Search is exposing the question of whether SEO still owns GEO outcomes.
The post AI Search Is Exposing SEO’s Risk Of Losing GEO Outcomes appeared first on Search Engine Journal.
Google Clarifies Smart Bidding Update After Advertiser Concerns via @sejournal, @brookeosmundson
Google clarifies its Smart Bidding update, explaining how August 17 changes will affect Target CPA, Target ROAS, and budget-limited campaigns.
The post Google Clarifies Smart Bidding Update After Advertiser Concerns appeared first on Search Engine Journal.
The 7 best AI visibility tools to win AI search in 2026
Explore these tried and tested AI visibility tools that help you monitor, analyze, and improve your brand presence across AI search engines.