Andrea Cruz talks about turning client pressure into growth
Andrea Cruz shares how marketers can handle client pressure with better communication and a solutions-first mindset.
Articles & Source
SEO leaders: stop chasing rankings, start building visibility systems
Learn how to build visibility gates, embed shared OKRs, and align product, PR, and content teams for AI-driven search.
Google’s Search Relations Team Debates If You Still Need A Website via @sejournal, @MattGSouthern
Google’s Search Relations team discussed whether you still need a website in 2026, and outlined when social, apps, or the web make sense.
The post Google’s Search Relations Team Debates If You Still Need A Website appeared first on Search Engine Journal.
Why creative, not bidding, is limiting PPC performance
Smart Bidding and Meta’s delivery systems have leveled the field. To scale PPC, fix creative fatigue, increase asset volume, and test faster.
Bing AI Citation Tracking, Hidden HTTP Homepages & Pages Fall Under Crawl Limit – SEO Pulse via @sejournal, @MattGSouthern
The latest SEO Pulse examines AI citation dashboards, invisible homepage pitfalls, and what new crawl data means for technical teams.
The post Bing AI Citation Tracking, Hidden HTTP Homepages & Pages Fall Under Crawl Limit – SEO Pulse appeared first on Search Engine Journal.
Cloudflare’s New Markdown for AI Bots: What You Need To Know via @sejournal, @MattGSouthern
Cloudflare launched Markdown for Agents, converting HTML pages to markdown automatically when AI crawlers request it through content negotiation.
The post Cloudflare’s New Markdown for AI Bots: What You Need To Know appeared first on Search Engine Journal.
How to optimize news content for today’s social-first Google SERP
Google now blends social posts, short-form video, and AI into news results. Adapt your strategy for visibility across SERP features and Discover.
Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse via @sejournal, @brookeosmundson
The latest PPC Pulse highlights Google’s AI Mode ad experiments, Microsoft’s AI discovery framework, and the continued evolution of search campaign structure.
The post Shopping Ads Testing In AI Mode, Microsoft’s AI Search Guide & Keyword Strategy Shift – PPC Pulse appeared first on Search Engine Journal.
15 Smarter Interview Questions For Hiring Digital Marketers In 2026 via @sejournal, @brookeosmundson
Hire better digital marketers with these interview questions that expose real strategic and performance thinking.
The post 15 Smarter Interview Questions For Hiring Digital Marketers In 2026 appeared first on Search Engine Journal.
The next generation of AI businesses
The first generation was built on large models, demonstrating what could be done and powering many tools. The second generation is focused on reducing costs and saving time. Replacing workers or making them more efficient. But you can’t shrink your way to greatness. The third generation will be built on a simple premise, one that