LiveRamp Expands OpenAI Deal With First-Party Data Targeting via @sejournal, @brookeosmundson

LiveRamp expands its OpenAI partnership, bringing RampID first-party audiences to ChatGPT Ads as advertisers gain more targeting and bidding options.

The post LiveRamp Expands OpenAI Deal With First-Party Data Targeting appeared first on Search Engine Journal.

https://www.searchenginejournal.com/liveramp-expands-openai-partnership-chatgpt-ads/591510/