Google updates search spam policies to clarify it applies to generative AI responses
Using spam techniques to rank well in Google AI responses, like AI Mode and AI Overviews, is against its policies.
Articles & Source
Build a martech stack that makes it easy to manage your brand by Canto
Struggling with brand consistency? The solution isn’t necessarily more tools. It’s the right tools, assembled and aligned with intention.
What is prompt tracking? (+ 4 prompt types to track)
Prompt tracking monitors what users ask AI systems and the answers they get. Learn 4 prompt types every brand should track.
Personally
Professionals take their work seriously. Hobbyists can take it personally. We arrive and make a promise. We do it on behalf of the client, and that promise has little to do with what we might want to do–it’s what they need us to do. And so we make our promises carefully, and keep them with
Why Your AI Ad Strategy Is Only As Good As Your Data via @sejournal, @gregjarboe
AI magnifies what you give it. Weak inputs produce accelerated inefficiency. Here’s what feeding the machine better signals actually looks like in 2026.
The post Why Your AI Ad Strategy Is Only As Good As Your Data appeared first on Search Engine Journal.
How to find buyer intent keywords for organic & AI search
Learn how to find and track buyer intent keywords people are using in Google and LLMs like ChatGPT.
How to do YouTube keyword research: A complete 2026 guide
Learn how to use YouTube keyword research to validate topics for both YouTube and Google‘s video features.
Microsoft Advertising expands LinkedIn profile targeting to CTV
The update gives advertisers new ways to reach professional audiences across streaming inventory using LinkedIn data.
The Hidden SEO Power of Curated Content Hubs (And Why Most Brands Get Them Wrong)
Most brands treat content curation like a shortcut — and miss its biggest SEO advantage.
Discover how curated content hubs can quietly build authority, traffic, and long-term visibility.
The post The Hidden SEO Power of Curated Content Hubs (And Why Most Brands Get Them Wrong) appeared first on Scoop.it Blog.
Google expands Ads API testing tools in v24.1 release
Google Ads API v24.1 adds deeper reporting, expanded AI campaign testing, and new security updates for advertisers.