Yoast SEO: A Beginner’s Guide to the WordPress Plugin
Learn how to use the Yoast SEO plugin for WordPress to improve your site’s visibility in search engines.
Articles & Source
Some simple rules for source control
Collaborating on documents and projects has never been easier, which is why we screw it up so often. Sharing and interacting with intent will save you heartache and wasted time. Some things to consider: Naming: Begin by naming your file with a digit and concept and a date. Something like “1 Book Presentation October 24”.
The Lord of The Links: Links of Power [Webinar] via @sejournal, @hethr_campbell
Learn the key stages of a successful link-building campaign—from site finding and outreach to content creation and beyond.
The post The Lord of The Links: Links of Power appeared first on Search Engine Journal.
Amplifying the fringes
Culture is: “People like us do things like this.” We might even have a chance to choose our group. Hipsters do this, hippies do that. People in this town wear this outfit, students at this school hang out here on Saturdays… We might be born into a culture. Less agency, but just as much identity.
Liability Insurance: Protect Your Business from Financial Loss
What is a Liability Insurance? Liability insurance is an essential form of coverage for any business. It is designed to protect your company from financial loss in the event of a lawsuit or claim. Liability insurance can help cover the cost of…
“Please create more tension”
This rarely comes up in focus group data. It doesn’t come up when a school talks to students, or a conductor asks the orchestra. It doesn’t come up when the gym owner surveys potential members or when a chef or playwright thinks about building something new. But of course, that’s what we remember. That’s what
Google Ads announces 11-year data retention policy
Google Ads is implementing a new data retention policy effective Nov. 13, which could impact long-term trend analysis and ad reporting.
Google Shows 3 Ways To Boost Digital Marketing With Google Trends via @sejournal, @martinibuster
Google shows how to use Google trends for competitor analysis, brand awareness tracking, and product demand forecasting
The post Google Shows 3 Ways To Boost Digital Marketing With Google Trends appeared first on Search Engine Journal.
Reddit Makes Game-Changing Updates to Keyword Targeting via @sejournal, @brookeosmundson
Reddit announced their keyword targeting expansion today, available on both feed and conversation ad placements. Also announced were AI keyword suggestions to help bolster performance.
The post Reddit Makes Game-Changing Updates to Keyword Targeting appeared first on Search Engine Journal.