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Articles & Source

Google declared a monopoly: industry reactions and implications

6 août 2024
| Aucun commentaire
| Articles & Source

Digital marketers highlight uncertainties about long-term implications, potential market disruptions, and challenges in determining meaningful penalties.

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The Best 10 Personalized Email Templates by Industry and Use Case

6 août 2024
| Aucun commentaire
| Articles & Source

The post The Best 10 Personalized Email Templates by Industry and Use Case appeared first on Litmus.

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Advertisers react to Google Reporting and Product Listing glitch 

6 août 2024
| Aucun commentaire
| Articles & Source

Concern raised among advertisers have been about data privacy, competitive intelligence, and Google’s transparency in handling the situation

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Google Ads recovers from major reporting glitch

6 août 2024
| Aucun commentaire
| Articles & Source

The glitch exposed some advertisers to others’ data & some couldn’t edit product groups. Most services are now restored and credits promised to those affected.

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Holistic Search 2.0: Optimizing and Measuring Organic & Paid Performance via @sejournal, @hethr_campbell

6 août 2024
| Aucun commentaire
| Articles & Source

Watch this on-demand webinar, and see iQuanti share actionable insights for measuring success within the intersecting channels of organic and paid search.

The post Holistic Search 2.0: Optimizing and Measuring Organic & Paid Performance appeared first on Search Engine Journal.

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Google phases out Smart Campaigns in favor of Performance Max

6 août 2024
| Aucun commentaire
| Articles & Source
Google ads interface on a phone in a woman's hands

Google’s shift from Smart Campaigns to Performance Max signals a major push towards AI-driven, cross-platform advertising solution.

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Query Refinements: How Google Helps Users Find Products Faster via @sejournal, @Kevin_Indig

6 août 2024
| Aucun commentaire
| Articles & Source

Learn more about query refinements in shopping SERPs. Gain insights into how e-commerce sites can use query refinements to improve user experience and increase sales.

The post Query Refinements: How Google Helps Users Find Products Faster appeared first on Search Engine Journal.

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Advanced analytics techniques to measure PPC

6 août 2024
| Aucun commentaire
| Articles & Source
Advanced analytics techniques to measure PPC

Key strategies for consent management, data modeling and non-cookie measurement techniques in a privacy-first world.

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Google gives new look for trending now section of Google Trends

6 août 2024
| Aucun commentaire
| Articles & Source

The new design fits more trending keywords and gives you a nicer and more actionable interface to do your research with.

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Broken Links: Common Causes and How to Fix Them

6 août 2024
| Aucun commentaire
| Articles & Source

Broken Links: Common Causes and How to Fix Them

Broken links can severely impact your website. Learn common causes and how to find and fix them.

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