Articles & Source
Meta quietly adds ‘automatic adjustments’ to ad accounts, raising concerns
Meta’s ‘automatic adjustments’ allows its system to make campaign changes without explicit advertiser consent.
Thoughts on audiobooks
I’m listening more than reading these days, and I find that a good audiobook can make a real impact on the way I absorb and learn from a book. It’s a once in a century sort of shift in this medium. My new book is now available in audio. It’s not on Audible, at least
How Page Performance Hurts UX & How You Can Fix It via @sejournal, @DebugBear
Poor page speed reduces conversions, degrades trust, and lowers rankings. Learn how to troubleshoot page performance without endless trial and error.
The post How Page Performance Hurts UX & How You Can Fix It appeared first on Search Engine Journal.
AI & Automation for SEO: Scale Efforts and Drive Revenue [Webinar] via @sejournal, @lorenbaker
Watch on-demand as we explore how to automate SEO strategy and implementation while also delivering maximum results for your clients or business.
The post AI & Automation for SEO: Scale Efforts and Drive Revenue appeared first on Search Engine Journal.
Google tests video-enabled shopping ads in search results
Letting users watch product videos within Google’s search results could increase ad engagement but decrease traffic to landing pages.
Wrong Direction: Google’s Leadership Shakeup Long Time Coming via @sejournal, @Kevin_Indig
Find out about the latest changes in Google’s leadership team and the potential implications for its strategy and direction.
The post Wrong Direction: Google’s Leadership Shakeup Long Time Coming appeared first on Search Engine Journal.
Why SEOs are killing digital PR
Focusing on cost-per-link in digital PR is stifling creativity and effectiveness. Here’s how to use digital PR for real results.
Beyond SEO: Why Search Data Is Powerful Market Intelligence Data via @sejournal, @torylynne
Explore new ways to use search data. Let’s talk sources, which data to pull, and how to use it to arrive at powerful insights, fast.
The post Beyond SEO: Why Search Data Is Powerful Market Intelligence Data appeared first on Search Engine Journal.
Embrace the Valuable Friction Between Creativity and Technology
Will AI lead content and marketing into a complacency crisis? Maybe — if you outsource your most important work to it. But there is an antidote. Robert Rose explains how to break out of the mundane with some deeply human work.