Why The Smartest Marketers Are Betting On Events
Learn why events are becoming the ultimate growth channel in 2025, how leading brands win with them, and the trends that will shape 2026
Articles & Source
How to Grow Your Marketing Network (Without Feeling Salesy)
Networking doesn’t have to be awkward. Get practical, non-cringey tips for building strong relationships with other marketers that help open doors.
Breaking Down Optmyzr’s Study on Amazon’s Exit from Google Ads via @sejournal, @brookeosmundson
Explore Optmyzr’s study on Amazon leaving Google Ads: why clicks increased but value declined, and what it means for advertisers across industries.
The post Breaking Down Optmyzr’s Study on Amazon’s Exit from Google Ads appeared first on Search Engine Journal.
Google replaces Content API for Shopping with new Merchant API
Merchants will need to shift to the new Merchant API as the long-standing Shopping Content API heads for shutdown in 2026.
Generative AI is changing search, but Google is still where people start: Study
AI tools are reshaping search habits, but Google’s dominance endures as the default gateway for online information, new research shows.
Google: Why CrUX & Search Console Don’t Match On Core Web Vitals via @sejournal, @MattGSouthern
Google’s Barry Pollard explains why CrUX and Search Console often report different Core Web Vitals results. Learn how page-view vs. URL-level methods lead to mismatches.
The post Google: Why CrUX & Search Console Don’t Match On Core Web Vitals appeared first on Search Engine Journal.
What Is Google SEO? A Beginner’s Guide to Ranking Higher
Learn how Google SEO works and get step-by-step tips to improve your site’s rankings—perfect for beginners.
Clicks rose, ROAS fell when Amazon left Google Shopping
Amazon’s sudden Google Shopping exit cut costs but slashed returns, revealing why cheaper clicks don’t always mean profitable sales.
9 Common Internal Linking Mistakes (& How to Fix Them)
Fix these 9 common internal linking mistakes to improve your SEO, navigation, and user experience.
Standby As Google Cannibalizes Itself (While Also Devouring All Of Us) via @sejournal, @Kevin_Indig
Google’s AI Overviews show how self-cannibalization works. Kevin Indig revisits product cannibalization with lessons from Apple, Netflix, Amazon, and what it means for marketers.
The post Standby As Google Cannibalizes Itself (While Also Devouring All Of Us) appeared first on Search Engine Journal.