Report: EU to probe Google over site reputation abuse policy
The EU is reportedly targeting Google following complaints it harms publishers that rely on sponsored content for revenue.
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Google Launches Ads Advisor & Analytics Advisor Globally via @sejournal, @MattGSouthern
Google announced Ads Advisor and Analytics Advisor, built on Gemini, rolling out to all English-language Google Ads and Google Analytics accounts in early December.
The post Google Launches Ads Advisor & Analytics Advisor Globally appeared first on Search Engine Journal.
Google launches AI-powered advisors
Google’s new Ads and Analytics Advisors, gives advertisers faster, ways to analyze data, optimize campaigns, and turn insights into immediate results.
Google Discover fixing fake AI spam problem
After many complaints with the quality of the Google Discover feed, Google is promising a fix is in the works.
Google quietly adds brand inclusions to standard Shopping campaigns
Google brings long-awaited brand inclusion controls gives advertisers more precise management of which brands appear in their shopping ads.
Google makes incrementality testing easier, cheaper, and faster
Google is lowering the cost of incrementality testing helping marketers of all sizes measure and prove the true impact of their ads.
The best way to use custom segments in Google Ads
Learn how Google Ads custom segments target people by recent searches and site visits so you reach the right audience more efficiently.
Why Web Hosting Is A Critical Factor To Maximize SEO Results via @sejournal, @MattGSouthern
Treat hosting as strategic SEO infrastructure, not a cost line, because no optimization can outrun a slow or unstable server.
The post Why Web Hosting Is A Critical Factor To Maximize SEO Results appeared first on Search Engine Journal.
Google Launches Structured Data For Merchant Shipping Policies via @sejournal, @MattGSouthern
Google Search supports sitewide shipping policy markup, letting you surface delivery costs and transit times in results without relying on Merchant Center.
The post Google Launches Structured Data For Merchant Shipping Policies appeared first on Search Engine Journal.
How to measure your AI search brand visibility and prove business impact
Your brand’s presence in AI answers shows real influence. Track visibility, benchmark competitors, and connect it to business growth.