Yext’s Visibility Brief: Your guide to brand visibility in AI search by Yext
Explore insights on how to lead, adapt, and grow in a world where AI agents decide which brands surface, and which disappear.
Articles & Source
Data Shows AI Overviews Disappears On Certain Kinds Of Finance Queries via @sejournal, @martinibuster
New data from BrightEdge shows which kinds of finance-related queries trigger AI answers and which kinds do not
The post Data Shows AI Overviews Disappears On Certain Kinds Of Finance Queries appeared first on Search Engine Journal.
Why Agentic AI May Flatten Brand Differentiators via @sejournal, @martinibuster
The co-lead of the WordPress AI Team says some sites face a « more complex » future as brand differentiation gets flattened.
The post Why Agentic AI May Flatten Brand Differentiators appeared first on Search Engine Journal.
The empathy of instructions
It’s difficult to write directions. A user interface, a map or a recipe all require empathy. That’s because the person writing it knows something the reader doesn’t. In fact, that’s the only reason to do it. But because instructions exist to bridge this gap, we benefit by understanding and focusing on the gap. The instructions
Some Google AI Overviews now use Gemini 3 Pro
Google now uses Gemini 3 Pro to generate some AI Overviews in Google Search. Google said for more complex queries Gemini 3 Pro is used for AI Overview. This was previously announced for AI Mode results back in November and then in December Google began using Gemini 3 Flash for AI Mode….
Inside SearchGuard: How Google detects bots and what the SerpAPI lawsuit reveals
We fully decrypted SearchGuard, the anti-bot system protecting Google Search. Here’s exactly how Google tells humans and bots apart.
How To Analyze Google Discover
Why Discover success depends on outperforming expected early performance, and how entities, headlines, and images shape long-term credibility.
The post How To Analyze Google Discover appeared first on Search Engine Journal.
GEO myths: This article may contain lies
Why AI search advice spreads without proof, how to evaluate GEO claims, and which recommendations actually stand up to scrutiny.
How Much Of Your Paid Media Budget Should Be Allocated To Upper Funnel?
Learn how to balance upper and lower-funnel budgets across paid search and social, backed by research, frameworks, and practical strategies to drive long-term growth.
The post How Much Of Your Paid Media Budget Should Be Allocated To Upper Funnel? appeared first on Search Engine Journal.
10 salary negotiation tips for search marketers
Marketing roles lack clear salary standards. These tips help you assess your value, benchmark pay, and negotiate with confidence.