How to track ChatGPT traffic for you and for competitors
Learn how to track ChatGPT traffic, benchmark against competitors, and connect AI visits to visibility signals.
Learn how to track ChatGPT traffic, benchmark against competitors, and connect AI visits to visibility signals.
AI search engines surface the same brands regardless of which sources they cite. PR and SEO professionals need to stop pretending those are different jobs.
The post AI Just Handed PR Its Best Opportunity In SEO & Most Teams Are Missing It appeared first on Search Engine Journal.

AI moderation, stricter security signals, and platform scale are increasing false positives — often without meaningful human review.
WordPress is losing market share, with over 10% of sites abandoned. Astro is downloaded 2.5 million times a week.
The post WordPress Loses Marketshare. Is Astro Eroding Their User Base? appeared first on Search Engine Journal.
Improve how products are surfaced and recommended by applying SEO principles directly to product feed optimization.
The post How To Design URL Structures For AI Retrieval, Not Just Rankings appeared first on Search Engine Journal.

In 2025, Google began rolling out significant changes to its Search Partner Network, aimed at improving inventory quality.
Five short entries a day. It’s easy to imagine that if you do this 200 workdays in a row, your career will advance. And it makes it easier to prepare for your annual review or that next job interview. Like most habits, the hardest part is committing to begin.
Maximize your local search visibility by optimizing your Google Business Profile and staying consistent on every platform.
The post Is Your Small Business Showing Up in Local Search? Here’s How To Find Out appeared first on Search Engine Journal.
OpenAI officially launches self-serve ChatGPT ads with CPC bidding, conversion tracking, and expanded advertiser access through its new Ads Manager platform.
The post OpenAI Launches Self-Serve Ads Manager for ChatGPT appeared first on Search Engine Journal.
Google is testing a cryptographic protocol for verifying bot traffic that could make unwanted crawlers easier to identify.
The post Google Is Testing New Bot Authorization Standard appeared first on Search Engine Journal.