Meta is passing Europe’s digital taxes directly to advertisers
Meta will start billing advertisers directly for Europe’s digital services taxes starting July 1 — adding up to 5% in extra costs on ad spend.
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How to get media coverage: A practical guide to pitching journalists
Great coverage starts with a real story. Discover what journalists want, why most pitches fail, and how to stand out in a crowded inbox.
We Analyzed 89K LinkedIn URLs Cited in AI Search: Here’s What Drives Visibility
What makes LinkedIn content appear in AI answers? Our analysis of 89K cited URLs reveals what AI models trust—and how brands can win visibility.
Court restricts Perplexity’s AI shopping bot from accessing Amazon
Judge orders Perplexity to stop using a browser agent to reach password-protected Amazon accounts and delete collected data.
Help! I’m Suspended for Sender Reputation Data
Experiencing a sender reputation suspension can feel incredibly challenging, often disrupting your email communications and business operations. It happens when your email practices cause dissatisfaction among recipients or trigger technical issues.
The post Help! I’m Suspended for Sender Reputation Data appeared first on Litmus.
Setting Up Sender Policy Framework to Improve Deliverability and Protect Your Domain
Whether you’re announcing a product launch or nurturing customer relationships, email is an essential channel for reaching your audience. However, making sure your messages actually arrive in your audience’s inboxes is more challenging than ever. Increasingly sophisticated spam filters, growing concerns about phishing and spoofing, and the ever-present need to build trust with mailbox providers like Google and Yahoo…
Google adds automatic end screens to video ads
Google is automatically appending AI-generated conversion cards to the end of video ads — but will override any pre-set end screens.
The five infrastructure gates behind crawl, render, and index
Where do AI systems lose confidence in your content? Discovery, selection, crawling, rendering, and indexing hold the answer.
A Full-Funnel SEO, PPC & KPI Blueprint for Building Sustainable Revenue Growth
Lead volume used to feel like the ultimate growth metric. In today’s market, it can create wasted spend, stalled pipelines, and internal strain instead of sustainable revenue.
The post A Full-Funnel SEO, PPC & KPI Blueprint for Building Sustainable Revenue Growth appeared first on Search Engine Journal.
The infinite tail: When search demand moves beyond keywords
AI search expands the long tail into endless prompt variations. Here’s how fan-out queries, grounding, and task completion reshape SEO.