Google AI Overviews caught linking back to its own search results

So much for Google telling publishers they are prioritizing linking out to external sites.

So much for Google telling publishers they are prioritizing linking out to external sites.
Bing Webmaster Tools launches new comparison features and improved interface for enhanced search performance analysis.
The post Bing Webmaster Tools Adds Data Comparison & UX Improvements appeared first on Search Engine Journal.

You can now compare clicks, impressions, CTR, keywords, and pages across dates in the performance reports.

This was initially available to only 10,000 trusted testers in December, and now Microsoft is opening it up to everyone.

Some SEO tactics work – until they don’t. Learn which ones lose value over time and how to optimize smarter.
Analyze the impact of content in LLM on AI chatbots and discover strategies to optimize your website’s referral traffic.
The post What Content Works Well In LLMs? appeared first on Search Engine Journal.

Bluesky’s rapid growth is gaining attention — but with no ads yet, what does it mean for PPC? Learn how to prepare for future opportunities.
Explore the reasons behind the negative keyword limit increase in Google Ads and what it means for your advertising strategy.
The post Google PMax: Inside The Negative Keyword Limit Increase & What’s Next appeared first on Search Engine Journal.
Find out how to optimize Google Ads efficiently with Performance Max and ensure your business thrives in the era of automated advertising.
The post The State Of Performance Max: How To Optimize Google Ads In 2025 appeared first on Search Engine Journal.