Google Analytics adds new data quality features to help track campaigns and overcome privacy limitations.
The post Google Analytics Adds New Features For Privacy-Era Tracking appeared first on Search Engine Journal.
Google Ad spending grew 9% while Microsoft Ads saw stronger 17% growth and PMax campaigns showed deteriorating performance, Tinuiti reports.
Google’s antitrust trial enters the remedies phase, with the DOJ seeking Chrome breakup and AI restrictions.
The post DOJ’s Google Search Trial: What If Google Must Sell Chrome? appeared first on Search Engine Journal.
While ChatGPT Search grew from 11.2 million to 41.3 million « recipients, » it is still dwarfed by Google Search.
ChatGPT search can now rewrite your prompts based on the memories you have saved and insights from your past chat history.
Google’s 2024 Ads Safety Report reveals stricter enforcement, AI crackdowns, and key policy shifts every marketer should pay attention to.
The post Google Ads 2024 Safety Report Unveils AI Protections appeared first on Search Engine Journal.
Voice search marketing is optimizing content with the intention of it appearing in voice search results.
Learn the key differences between Google Local Finder and Google Maps—and how to optimize for both.
