1.5 million chats reveal who uses ChatGPT and why

Large ChatGPT analysis finds global growth, a shrinking gender gap, and everyday tasks like writing and guidance driving most conversations.

Large ChatGPT analysis finds global growth, a shrinking gender gap, and everyday tasks like writing and guidance driving most conversations.
An OpenAI and Harvard study finds that 24% of ChatGPT use is information-seeking, with non-work usage now exceeding 70%.
The post ChatGPT Study: 1 In 4 Conversations Now Seek Information appeared first on Search Engine Journal.

A deal framework signals TikTok may stay in the U.S., easing months of uncertainty for advertisers, marketers, and creators.

Join this Masterclass to hear Google Ads experts share actionable strategies to capture more high-quality leads and prove the full value of your local ad spend.

Google will autotmatically change store visit value, potentially raising ROAS with estimated – not actual – sales.

Penske Media, owner of Rolling Stone, Billboard and Variety, says Google AI Overviews steal content, cut traffic and threaten media’s future.
Google appears to have disabled the &num=100 results parameter, disrupting rank trackers and prompting a rethink of desktop impressions in Search Console.
The post Google Modifies Search Results Parameter, Affecting SEO Tools appeared first on Search Engine Journal.

Fame engineering builds AI availability – ensuring generative engines recognize, understand, and recommend your brand in buying moments.
The shift from CMO to CGO signals a new mandate: Marketing leaders must own growth, revenue, and cross-functional alignment.
The post The CMO Vs. CGO Dilemma: Why The Right Leader Is Critical For Success appeared first on Search Engine Journal.