AI tool adoption jumps to 38%, but 95% still rely on search engines

Data shows AI growth is slowing while search usage edges higher – with heavy AI users actually turning to Google search more often.

Data shows AI growth is slowing while search usage edges higher – with heavy AI users actually turning to Google search more often.
Google released the August spam update, impacting search results worldwide. The rollout may take a few weeks to complete.
The post Google Rolls Out August Spam Update Targeting Search Quality appeared first on Search Engine Journal.

Google’s August 2025 spam update will be rolling out over the next few weeks. This is the first spam update from Google in 8 months.

Even ChatGPT leaned on Google’s search results via a scraping service – underscoring how crucial Google’s index remains in the AI search era.
Ad hijacking is a serious issue for online advertisers. Find out how to detect and combat ad hijacking effectively.
The post Ad Hijacking Explained: Over $12 Billion Lost To Hidden Tactics appeared first on Search Engine Journal.
Perplexity’s new subscription plan pays publishers for webpage visits, AI search citations, and agent actions.
The post Perplexity Launches Comet Plus, Shares Revenue With Publishers appeared first on Search Engine Journal.
Fresh data shows ChatGPT adoption accelerating while Google stalls, with major implications for user behavior and downstream SEO metrics.
The post ChatGPT Vs. Google At Every Stage Of The User Journey appeared first on Search Engine Journal.

AI is changing how people search – again. Learn what decades of search history can teach us about adapting to the next big shift.
The cultural and emotional dynamics shaping how consumers trust AI marketing, and the strategies brands can use to earn it.
The post Consumer Trust And Perception Of AI In Marketing appeared first on Search Engine Journal.

Google Ads automation is powerful, but not foolproof. Learn the signs it’s on track – and the signals it’s steering performance wrong.