Not all MMM tools are equal: Meridian, Robyn, Orbit, and Prophet explained
These open-source MMM tools solve different measurement problems, from budget optimization to forecasting and preprocessing.
Articles & Source
WordPress X Account’s ‘Childish’ Trolling Causes Backlash via @sejournal, @martinibuster
WordPress community responds to the use of the official WordPress X account for « childish » trolling.
The post WordPress X Account’s ‘Childish’ Trolling Causes Backlash appeared first on Search Engine Journal.
Not trying very hard
This is not the same as not working very hard. In fact, they’re very different. We’ve been indoctrinated to avoid trying hard (too risky and emotionally fraught) and to resign ourselves to working hard (held up as a virtue). People who work in productivity-focused jobs where they follow the manual work very hard. If you
What Is On-Page SEO? And How to Do It
On-page SEO is optimizing webpages for higher search engine and AI visibility to attract more traffic.
The Technical Guide To Common Magento (Adobe Commerce) SEO Issues via @sejournal, @TaylorDanRW
Adobe Commerce/Magento’s flexibility comes with technical complexity. Here’s how to turn it into a search-optimized, AI-ready growth engine for 2026.
The post The Technical Guide To Common Magento (Adobe Commerce) SEO Issues appeared first on Search Engine Journal.
Google Announces AI Mode Checkout Protocol, Business Agent via @sejournal, @MattGSouthern
Google announced checkout capabilities in AI Mode and a new Business Agent feature that puts branded AI chat on Search results. Available to U.S. retailers.
The post Google Announces AI Mode Checkout Protocol, Business Agent appeared first on Search Engine Journal.
Google launches Universal Commerce Protocol for agent-led shopping
Google’s new open commerce standard aims to reduce cart abandonment and enable agent-led buying across Search, Gemini, and retailer systems.
Make and take
In a world of automation, AI and outsourcing, what exactly do we do for a living? Perhaps we make decisions. And what’s in short supply? A willingness to take responsibility. If you choose to sign up to make and take, there have never been more tools or more leverage available to you.
Room temperature
Left alone, a cup of coffee will gradually cool until it reaches room temperature. Stable systems regress to the mean. Things level out on their way to average, which maintains the stability of the system. The same pressures are put on any individual in our culture. Sooner or later, unless you push back, you’ll end
Anthony Higman shares a PPC redemption story
Anthony Higman’s journey from a law firm mailroom to PPC CEO shows how learning from mistakes, can turn early missteps into lasting success.