This week’s PPC Pulse recaps Google’s evolving Search asset guidance, revised budget pacing behavior, and Microsoft’s rollout of self-serve negative lists for PMax.
The post Google’s Asset Guidance & Ad Scheduling Updates, Microsoft Negatives – PPC Pulse appeared first on Search Engine Journal.
https://www.searchenginejournal.com/ppc-pulse-googles-asset-guidance-ad-scheduling-updates-microsoft-negatives/568271/