Six Google Ads details on Smart Bidding, seasonality adjustments, channel controls and budgeting that PPC teams should check before BFCM.
The post Google Says Target Changes Don’t Reset Learning – 6 PPC Takeaways For BFCM appeared first on Search Engine Journal.
https://www.searchenginejournal.com/google-ads-product-manager-revealed-details-that-matter-before-black-friday/594102/