Google’s ‘Generative AI’ Search Console Data Is A Trap For Marketers via @sejournal, @TaylorDanRW

Eight weeks of AI Overviews data in Search Console reveals impressions without clicks, inflated position-one rankings, and misleading averages that can mask real traffic losses.

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https://www.searchenginejournal.com/googles-generative-ai-search-console-data-is-a-trap-for-marketers/584018/