Google lowers audience size limits across Ads
The audience list reduction to 100 users makes it easier for advertisers of all sizes to use remarketing and customer list.
Month: décembre 2025
Track Santa On Christmas Eve 2025 (Via NORAD & Google) via @sejournal, @MattGSouthern
Real-time Santa tracking returns for 2025, with Google and NORAD offering interactive maps, games, and global arrival updates.
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2026 Forecast: 5 Expert Marketing Strategies You Need To Refine By Q2 via @sejournal, @lorenbaker
PPC Managers: Get the 2026 marketing forecast and discover how to optimize budgets and channels for effective campaigns before the new year!
The post 2026 Forecast: 5 Expert Marketing Strategies You Need To Refine By Q2 appeared first on Search Engine Journal.
Top 10 Emotionally-Engaging Holiday Ads Of 2025 (With A Bonus One) via @sejournal, @gregjarboe
An analysis of 2025’s most emotionally effective holiday ads shows why nostalgia, warmth, and human storytelling still outperform spend.
The post Top 10 Emotionally-Engaging Holiday Ads Of 2025 (With A Bonus One) appeared first on Search Engine Journal.
Popular new ideas
They seem like they’ll spread to everyone and stick around forever. This almost never happens. In order to spread to everyone, they need to move beyond the people who are looking for a new idea. And that happens when existing users have a powerful reason to tell their friends. Not only that, but the idea
AI’s impact on search isn’t a secret (How to talk to execs about the new era of search)
Organic traffic is falling as AI reshapes search. Here’s how to brief leadership with data, reset expectations, and adapt your SEO strategy for AI visibility.
Why ad approval is not legal protection
Section 230 shields ad platforms from liability, while FTC enforcement holds advertisers strictly responsible for deceptive ad claims.
Google adds Maps to Demand Gen channel controls
Advertisers now have the option to run Demand Gen ads on Google Maps, either alongside other channels or as a standalone placement.
Google Reveals The Top Searches Of 2025 via @sejournal, @MattGSouthern
Google’s Year in Search reveals trending actors, movies, athletes, games, recipes, and travel destinations that captured attention throughout 2025.
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How vibe coding is changing search marketing workflows
As Google’s AI Overviews answer more queries directly, vibe coding gives marketers a way to create interactive experiences AI can’t replace.