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Month: mai 2025

Beyond AI assistants: how AI is being more deeply embedded in marketing and martech stacks

2 mai 2025
| Aucun commentaire
| Articles & Source

This is a short excerpt of data from The State of Martech 2025 report that will be released on May 6, 2025. You can get the complete 100+ page report and access to an extended keynote presentation of our research by registering for free for #MartechDay. It’s no surprise that stand-alone AI assistants, such as ChatGPT, Claude, and Gemini…

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Yelp Vs. Google Antitrust Case Survives First Big Test

2 mai 2025
| Aucun commentaire
| Articles & Source

Google faces a jury trial after a judge lets Yelp’s main antitrust claims proceed, raising questions about local search and ad market practices.

The post Yelp Vs. Google Antitrust Case Survives First Big Test appeared first on Search Engine Journal.

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AI For Freelancers: Actionable Strategies (with Examples)

2 mai 2025
| Aucun commentaire
| Articles & Source

There’s plenty of talk about the potential of AI, but how do you use it as a freelancer? There are…

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The post AI For Freelancers: Actionable Strategies (with Examples) appeared first on Copyblogger.

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Reddit Q1 Report: What It Means For Digital Marketing And SEO via @sejournal, @martinibuster

2 mai 2025
| Aucun commentaire
| Articles & Source

Reddit expanded its global reach in Q1 2025, with logged-in and logged-out user activity growing sharply in both the U.S. and international markets

The post Reddit Q1 Report: What It Means For Digital Marketing And SEO appeared first on Search Engine Journal.

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The biggest thing you bring to the project is forward

2 mai 2025
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| Articles & Source

Forward motion is an asset, a skill and a job title. Elevators used to need elevator operators. They didn’t go anywhere unless someone got on and announced they wanted to go somewhere. Initiative, desire and being willing to take responsibility are powerful because most of us don’t care enough to bring them to the table.

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33% of Google Users Stuck with Bing After a Two-Week Trial: Study via @sejournal, @MattGSouthern

2 mai 2025
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| Articles & Source

Study reveals 33% of Google users stayed with Bing after trying it for two weeks. Is Google’s dominance driven by quality, or default settings?

The post 33% of Google Users Stuck with Bing After a Two-Week Trial: Study appeared first on Search Engine Journal.

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Google Expands AIO Coverage In Select Industries via @sejournal, @martinibuster

2 mai 2025
| Aucun commentaire
| Articles & Source

Search visibility is shifting as AI Overviews replace organic listings across a growing number of industries.

The post Google Expands AIO Coverage In Select Industries appeared first on Search Engine Journal.

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Google Lighthouse To Undergo Major Audit Overhaul: What To Know via @sejournal, @MattGSouthern

1 mai 2025
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| Articles & Source

Google Lighthouse audits are changing. Learn which tests are merging, disappearing, and how to prepare your SEO workflows before these changes take effect.

The post Google Lighthouse To Undergo Major Audit Overhaul: What To Know appeared first on Search Engine Journal.

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Google Is Launching Search Central Deep Dive Events via @sejournal, @martinibuster

1 mai 2025
| Aucun commentaire
| Articles & Source

Google announced a new series of multi-day events called Deep Dive for in-depth coverage of the technical and marketing sides of SEO

The post Google Is Launching Search Central Deep Dive Events appeared first on Search Engine Journal.

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Google AI Mode Exits Waitlist, Now Available To All US Users via @sejournal, @MattGSouthern

1 mai 2025
| Aucun commentaire
| Articles & Source

Google AI Mode is now available to all US users without a waitlist, offers new visual cards, shopping integration, and more.

The post Google AI Mode Exits Waitlist, Now Available To All US Users appeared first on Search Engine Journal.

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