Canonical URLs: A Beginner’s Guide to Canonical Tags
A canonical URL is the version of a webpage that search engines treat as “main“ when there are duplicates.
Month: août 2024
How to Find & Check Backlinks (for Any Website)
Find valuable backlinks for any website and learn how to improve your link-building efforts to boost your SEO.
How to Increase Website Authority: 5 Actionable Tips
Increase your website authority by getting quality backlinks, increasing organic traffic, gaining listings, etc.
Why Search (And The User) Is Still Important To SEO via @sejournal, @RyanJones
Uncover the true importance of SEO and search engines in the ever-changing digital landscape. Learn why it’s crucial to adapt your strategy.
The post Why Search (And The User) Is Still Important To SEO appeared first on Search Engine Journal.
How To Create User Stories That End Frustrating Conversations About Marketing
A CEO and a data scientist have a conversation about generative AI in marketing. Both parties leave frustrated. But the friction could have been dissipated if they had created user stories that got everybody on the same page.
Step-By-Step Guide To Earning Your Google Ads Certification via @sejournal, @coreydmorris
Become Google Ads Certified with our comprehensive guide. Gain the knowledge and skills to successfully manage Google Ads campaigns.
The post Step-By-Step Guide To Earning Your Google Ads Certification appeared first on Search Engine Journal.
Learning in August
What better time? An hour a day for a month and you can learn a skill you’ll have forever. Beach reads are a fine way to chill out, but a month spent to learn a skill is a fine way to take advantage of a quiet time. My brand new course on Strategy is now
Reclaiming “fiasco”
Usually modified with “total,” the failure might not be as bad as we fear. The origin of the word probably comes from Italian, a long time ago. The person who loses a round in a game has to buy the next bottle for the group (from: flask). Which means that there is going to be
The Mississippi River paradox
There’s no water in that river that was there ten years ago. The boundaries have shifted in that time as well, there’s no riverbank that’s exactly where it was. And the silt and the fish have all moved too. So, what’s “the Mississippi River”? It’s a label, a placeholder, and a marker–when the Mississippi does
Facebook Attracts Gen Z Users While TikTok’s Boomer Audience Grows via @sejournal, @MattGSouthern
Social media shift: Facebook attracts Gen Z, TikTok lures boomers. Marketers may need to adapt strategies for evolving platform demographics.
The post Facebook Attracts Gen Z Users While TikTok’s Boomer Audience Grows appeared first on Search Engine Journal.